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Firstaid4sport become Official Medical Bag Provider of Team Novo Nordisk

Firstaid4sport are proud to announce that we have become the official medical bag provider of Team Novo Nordisk, the world’s first all-diabetes professional cycling team.

CEO Phil Southerland started Team Type 1 back in 2005 before partnering with Novo Nordisk in 2012 to create Team Novo Nordisk since 2012 the team is now spearheaded by the world’s first all-diabetes professional cycling team but also features a development team, ambassadors and one female professional track star.

Southerland (left) joining in with the teams training in Spain.

The teams aim is inspire, educate and empower everyone affected by diabetes, something which Firstaid4sport can closely relate to having raised over £3,000 through the sales of MAX Tape for the JDRF UK.

Team Novo Nordisk CEO and Co-Founder Phil Southerland was inspired by Max’s story and is looking forward to his team working alongside Firstaid4sport.

“The Team Novo Nordisk and Firstaid4sport partnership is a personal one. Diabetes only chooses the champions and it is clear that Max is definitely a champion.

“It is empowering to see kids as young as Max already motivated to give back to the diabetes community.

“We look forward to having the support of Firstaid4sport as we travel the world changing diabetes.

“It is with their assistance through quality medical supplies that we are able to inspire, educate and empower everyone affected by diabetes.”

As a company Firstaid4sport are incredibly proud to be working alongside Team Novo Nordisk and hope to help the team to continue their success and growth by providing high quality medical supplies.

Firstaid4sport Business Development Manager Catherine Gray said;

“Firstaid4sport is incredibly proud to become the medical bag partner of Team Novo Nordisk and we look forward to supporting the team throughout the season.

“Team Novo Nordisk’s mission to inspire, educate and empower everyone affected by diabetes is something close to our mission of raising money for the JDRF through the sales of our Max Tape.

“This partnership will ensure that the team has access to the highest quality medical supplies ensuring every rider will be protected throughout every race.”

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